Explaining SEO to Your Clients

SEO is a fairly complicated beast, made all the more complex when you need to explain what it is to a client who doesn’t really get computers!  The first thing you need to do is understand to what extent your client works with computers.  The last thing you want is to confuse your client using

Measuring Your Website Improvements with SEO

As we know, SEO is a great way to get more people to see your site.  There will certainly be changes to your website’s ranking, however, there are lots of different ways to track the progress your site is making, rather than just the rank itself. Analytics: there are various SEO analytics programs to use